INSIGHT by Amanda Russo, World Economic Forum
〉Global call at the Sustainable Development Impact Summit for business to adopt universal metrics will allow companies to ‘walk the talk’ on stakeholder capitalism
〉The 21 core and 34 expanded metrics have been selected from existing standards, with the aim of enhancing consistency and comparability across industries and geographies
〉Research indicates that businesses that focus on all stakeholders and the planet over the long term attract the best employees and outperform competitors
〉The initiative aims to shape the regulatory environment by demonstrating which ESG metrics the business community finds most useful to adopt
| The World Economic Forum launched a set of metrics to measure stakeholder capitalism at the Sustainable Development Impact Summit. Calling on all companies to adopt the metrics to demonstrate their progress against environmental, social and governance (ESG) indicators Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, said: ‘With these metrics, the business world will finally be able to walk the talk on their commitment to ESG performance and the stakeholder capitalism principle.”
The set of 21 core and 34 expanded metrics is presented in a new report published by the Forum, Measuring Stakeholder Capitalism: Towards Common Metrics and Consistent Reporting of Sustainable Value Creation. The work is the culmination of a year of unprecedented collaboration between the world’s four largest accounting firms – Deloitte, EY, KPMG and PwC – under the leadership of the World Economic Forum.
The initiative goes beyond the traditional remit of ESG and aligns its indicators with the SDGs by embracing metrics across four pillars: Principles of Governance, Planet, People and Prosperity. The Forum’s International Business Council (IBC) sees this as not only good for society and the planet but also good for business. “It is proven that businesses that focus on all stakeholders and the planet over the long term do better,” said Punit Renjen, Global Chief Executive Officer of Deloitte at the livestreamed session yesterday.
The project deliberately selected existing metrics from among the plethora of overlapping ESG standards and frameworks that currently exist – the “alphabet soup” of standards, as the session moderator Gillian Tett of the Financial Times put it.
‘We’re not trying to replace anything out there. We’re just trying to come up with a common set of metrics that companies can sign up to,” said Carmine Di Sibio, EY Global Chairman and Chief Executive Officer.
These metrics will allow stakeholders to understand a company’s long-term value rather than the short-term view many current financial metrics show. “This is incredibly important for investors,” Di Sibio said.
According to Bill Thomas, Global Chairman and Chief Executive Officer of KPMG International, companies also have a more direct self-interest in adopting the metrics. “One of the biggest reasons to do it is… [for] attracting and retaining the very best people today,” he said. “They want to work for an organization that has a purpose beyond simply profits; they know that business has to play a role to build a better, more sustainable society.”
The Forum’s IBC sees this moment as an opportunity to take the lead in shaping the future development of non-financial reporting.
“We’re trying to influence the regulators, the standard-setters, the rating agencies around the world and say, ‘these are the ones we truly believe as a business community are the right measures to start with.’ We’re not looking for perfection, we’re looking for progress. And we’d like some consistency to demonstrate both that progress and that comparability,” said Bob Moritz, Global Chairman of PwC.
He likened the IBC’s aspiration to the process that led to the acceptance of global accounting standards, saying: “The generally accepted [indicators] and those that are practiced influence the rules, the regulations, and then we can cascade and scale those rules and regulations for more alignment, more consistency and better comparability on a worldwide basis.”
At the session to launch the report, Brian Moynihan, Chairman and Chief Executive Officer of Bank of America, and Chair of the IBC, said the metrics go some way to answering the following questions: “How do you align capitalism with the goals of society and how do you measure that in a way that can consolidate all these measurement systems into one set of metrics that the Big Four accounting firms can endorse and help companies publish, so that people can judge whether they’re making progress?”
| About the Sustainable Development Impact Summit 2020
The fourth World Economic Forum Sustainable Development Impact Summit comes at a time unlike any other. Under the theme, Realizing a Great Reset for Sustainable Development, this year’s summit brings together more than 3,800 leaders from government, business and civil society. From more than 141 countries, voices at the cutting edge of sustainable development are meeting virtually for the first time. They will share new perspectives to initiate, accelerate and scale-up entrepreneurial solutions that advance the Sustainable Development Goals and tackle climate change.